WNRS (We're Not Really Strangers) is originally a card game with the intention of empowering meaningful connections with others.

Now with an established brand identity that's frequently seen across social media platforms, that focuses on promoting self-care and general positivity.

 

My concept was to create content for their socials that matches their current aesthetic. Using Twitter's recent campaign seen across New York City as core inspiration, I completely restructured the image to create the final result.

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(Second image below is the original twitter campaign)