TOM FORD EAU DE OMBRE LEATHER
Project Activations
For the launch of Eau d’Ombré Leather, I worked across a range of retail formats including a Boots site, branded bays and a freestanding display unit. I developed the local VM designs and artwork, adapting the campaign creative to suit different retail environments and formats.
The project involved working closely with suppliers through design development and production, translating the creative into practical retail solutions while maintaining consistency across the different executions.
ROLE & RESPONSIBILITIES
Local VM design Retail site adaptation FSDU design 2D artwork development Supplier coordination Technical development Production support Multi format rollout




